Photography. Lightbulb studio
Apparel. We Will Multiply
Project tagsBranding, Identity, Design, Marketing material
Prova Cycles is a Melbourne based custom frame builder that hand crafts custom engineered, one off, steel framed bikes. We partnered with Prova to create a unique and distinct brand identity and brand guidelines that reflects the bespoke, custom made and hand crafted nature of their bikes.
Prova enlisted Foundry to create a new identity that not only reflected the military precision of their events and also demonstrate some of their unique artistic flare. We created a unique identity and brand materials that identifies General Smalls as a company that get’s the job done to an impeccable standard and with a distinct edge of creative flare.
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“Thanks again Mat for all of your work on this project. You have been really easy to work with and we really appreciate your help. I’m excited to see the final product in print, it’s come together really well!”
Sophie Taverner, General Smalls
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